Tag Archives: Better Business Bureau

Denver B.B.B. Fibs about it’s S.E.O. (search engine optimization) value.

Better Business Bureau logo.
Image via Wikipedia

~~Up date April 2015.  Just spoke to a client who had a call from the local B.B.B. Sales representative who, just like in 2013 when we originally wrote about the Better Business Bureau claiming that the one simple act of joining their service and adding your web site link to your new B.B.B. listing will significantly increase your Google rankings. It’s not true.  Very few if any single site links will make a significant change in your web site rankings, and the link the B.B.B. provides certainly isn’t one of those.

You would think that an organization based on trust would employ better standards in their sales organization…. ~~~

If you read this blog you know that we encourage business owners to use their association memberships for getting more Internet traffic, and boasting their sites popularity.

We just had a call from a better business bureau sales rep, who said, and I quote, “the membership is probably worth the money just in it’s SEO value alone”. Sounds like the BBB is jumping on the SEO band wagon. I hope Google doesn’t penalize them for selling links with this approach!

The reason to join any business association should be the value it brings to your business in the areas of education, promotion, and credibility. If it helps your Internet popularity as a result, that’s a bonus.

We recommend A BBB membership to most of our clients who sell to consumers. It’s a important “trust” factor. But buying it for SEO only doesn’t make all that much sense.

You can read more about whats happening in Local SEO on this blog .


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Search Engine Optimization in Denver

Better Business Bureau logo.
Image via Wikipedia

Search Engine Optimization in Denver:

Here are a couple of things you can do for your rankings today if your interested in doing some of your own search engine optimization in Denver.

One of the better “links”  you can have to your site is from the Better Business Bureau. If you are a member, call them

today and make sure your listing has you web address, not the BBB site address for your company.  I have seen pretty big ranking gains just based on this. Will it put you on the first page? Doubt it, but its a good start.

Now, check with all the other associations, lead groups, business associations you belong to, and do the same thing.

More to follow about search engine optimization in Denver.  Until then feel free to check out our site for sales and seo information.



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